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Rebtel: Cheap international calls - App Review
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Rebtel is a Swedish tech company founded in 2006 by Hjalmar Winbladh and Jonas Lindroth. With it's roots in international calling, today it's a tech company aiming to develop and sell products and services to migrants and international nomads. It's services include international calling, messaging and mobile money delivered in apps for Android, iPhone and Windows Phone.

In 2015 the company had a new management take over, launching a new strategy with more product verticals like banking, remittance and independent work for migrants and international nomads.

As of April 2018, the company has over 85 employees and over 25 million users worldwide. Its revenue was US$ 95 million in 2017.


Video Rebtel



Owners and management team

Ownership

Rebtel's principal owners are European London-based venture capital funds Balderton Capital and Index Ventures.

Management team

  • Magnus Larsson - Chief Executive Officer
  • Johan Granlund - Chief Financial Officer
  • Johan Dahlqvist - Chief Technology Officer
  • Jonathan Frisk - Chief Marketing Officer
  • Philip Mikal - Chief Product Officer
  • Cecilia Englén - Chief Community Officer

Maps Rebtel



Products and services

Rebtel

Rebtel allows its users to make low-cost or free international calls using its smartphone apps or landlines. Rebtel works on any phone without installing software or an internet connection. Combining traditional telecommunications technology as used in PSTN land line phone calls with modern VoIP-technology and app to app communication, Rebtel allows users to call technology agnostic to any phone in the world at a low rate but with carrier level call quality.

Mobile top up money transfer

Rebtels tech platform supports money transfer in the way of MTU - mobile top up - where users can transfer credit to friends and families mobile phone subscription as a way of transferring money common in unbanked parts of the world like Africa, Central and Latin America. CEO Magnus Larsson said to Swedish business press in 2018 that 8 percent of Americans are unbanked and that banking services will be a natural next step. During the beginning of 2018 the company added more ways of sending money with the launch of Nauta for the Cuban community.

Activist program (Rebtel Activista)

Rebtel's Activist program was launched in 2016 as a pilot in Miami, Florida, enabling anyone to sign up to become a Rebtel reseller through the independent Activist app. Since the launch the Activist program has expanded to Houston, Texas. The program is inspired by independent work programs like those of Uber, Foodora and Taskrunner and to date over 20 000 people have joined the program, in which an Activist earns USD100 weekly on average according to Rebtel.

Beyond borders magazine

Late 2017, Rebtel launched and published it's first edition of "Beyond Borders" - an online magazine and community curating and creating content and journalism by and for the global group of international nomads and migrants.

SDK

Rebtel launched an SDK in September 2012, allowing independent developers to integrate voice calling and instant messaging in their apps. The Rebtel SDK currently supports app-to-app communication over data, such as 3G or Wi-Fi and uses the same backend as Rebtel's own apps. Developers can decide how to handle user management, ringtones, calling screens and other aspects of the user experience.

Sendly

In December 2013, Rebtel launched Sendly, a new app that lets users top up the prepaid mobile phones of friends and family abroad.


unlimited international mobile and landline calls to india from ...
src: i.ytimg.com


History

Rebtel' founder, Hjalmar Winbladh, co-founded and spent 7 years as President and CEO of Sendit AB, taking the firm public before it was acquired by Microsoft for $127.5 million. Rebtel appointed Andreas Bernström, formerly COO of TradeDoubler, as CEO in September 2009. Bernström left the company and was succeeded by current CEO Magnus Larsson in late 2015.

In 2014 a group of former telco executives from Swedish investment company Kinnevik-owned Tele2 approached the company's owners with a proposal for a shift in strategy.

Following a overhaul of the brand, and a product strategy shift moving to a subsription model and flatrate pricing, and the launch of an independent work program (Activist), the company did a turnaround to growth and showed a delta growth of 40 % after one year reaching a revenue of mUSD95.

As of December 2018, the company has 85 employees representing some 35 nationalities making it one of Stockholms most diverse tech companies and offers it's product in 250+ countries worldwide.[2] Its revenue was US$ 95mn in 2018. CEO Magnus Larsson said to Thompson-Reuters in 2017 that he had no plans to make the company public.


Careers - Rebtel
src: cdn.rebtel.net


Timeline

  • May, 2005 Rebtel is registered by Hjalmar Winbladh and Jonas Lindroth.
  • September, 2006 Rebtel raises Series A round of $20 million in external venture capital financing from Index Ventures and Balderton Capital.
  • October, 2009 Rebtel launches its iPhone app after a nine-month approval process with Apple.
  • June, 2010 Rebtel reports a 100% jump in revenue over the previous year, increasing revenue from $8 million to $16 million. The service also logs its one billionth minute in international calls.
  • January, 2011 Rebtel reports 9 million users, revenues of more than $40 million in 2011 and a revenue run-rate projected to hit $75 million by the end of year.
  • November, 2011 Rebtel is awarded the Swedish Innovation Award. Previous winners include music streaming service Spotify.
  • September 2012 Rebtel releases its SDK, allowing developers to integrate voice calling into their apps.
  • December 2012, Rebtel reports revenues of $80 million and 20 million users.
  • December 2013, Rebtel launches Sendly, a new service for transferring prepaid mobile credit internationally. Rebtel reports revenues of $95 million and 23 million users.
  • Jan 2016, Rebtel appoints Magnus Larsson as CEO and communicates goal to become the primary app for international calling, as whatsapp is for texting
  • April 2017, Rebtel says to Thompson-Reuter's it seeks USD 20mn "cash injection for growth"
  • August 2017, Rebtel Activist independent work program fuels rapid US market growth - CEO claims 20% growth target for 2017
  • December 2017, Rebtel launches online magazine aimed at migrants and international nomads worldwide
  • April 2018, Rebtel announces it has closed its financing process, securing close to USD20mn, now aiming to invest msek 130 in developing banking products and/or to acquire a neo bank to speed up the execution of the company's new strategy

Getting started with Rebtel - call internationally without wifi ...
src: s-media-cache-ak0.pinimg.com


See also

  • Comparison of VoIP software

Rebtel - Group calling - YouTube
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References

Source of the article : Wikipedia

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